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Why Power10 Is the Value Pick the Month It Stopped Being New

Updated August 15, 2026

On 31 July 2026, IBM withdrew most Power10 models from new-unit marketing. That is a quiet, easy-to-miss announcement, but it is the single most important event in this year's Power Value Index update, because it is the moment a generation's secondary market begins forming in earnest.

The pattern buyers should watch

Withdrawal from marketing does not mean withdrawal from support -- no Power10 end-of-service date has been announced. So today's buyer gets a generation with real, if unconfirmed, remaining support runway, entering a market phase that historically produces the fastest price softening of any point in a generation's life: sellers moving inventory, early trade-ins from Power11 upgraders, and no more IBM new-build list competing at the top of the range.

Why Power10 outscores Power11 on the Market Price input specifically

Power11 still wins on overall PVI (86 vs. 76) because Performance and RUL are the two heaviest-weighted inputs. Power10's edge is specific to value, not capability.

InputPower10Power11
Performance (25%)88100
Capacity (15%)85100
Remaining Useful Life (20%)55100
Market Price (15%)7040
Value Retention (10%)7560

Power11 leads on every input except Market Price and, marginally, Value Retention -- see Power Value Index for the full weighted calculation.

The practical read

If your workload needs Power11-class performance headroom or you are buying for a decade-long hold, Power11's Remaining Useful Life advantage likely justifies its price. If your workload fits comfortably inside Power10's capacity and you are optimizing cash outlay per unit of usable capacity over a shorter window, this is the specific month that trade favors Power10 most.

Sources

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